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Harnessing Telematics to Increase Your Uptime

Posted on August 1st, 2019

Transportation is like a technology industry all in its own. Trucks are becoming increasingly sophisticated, like computers on wheels that just happen to haul tens of thousands of pounds’ worth of products and materials. While it’s easy to get caught up in all of the bells and whistles, the key is harnessing those technologies that make sense for your operation—those that are going to increase efficiency and, ultimately, help your bottom line.

One universal concern is uptime. This industry buzzword is often focused on, and for good reason. The better your uptime—when your trucks up and running—the better your customer service, reputation and overall operation. It also means you’re not spending time and money on repairs, particularly those far from home.

Aim utilizes a wide variety of vendor partners so that we can provide solutions tailored to exactly how you do business.

So, how can you employ technology to sustain uptime? One way is through telematics. At its simplest, telematics allows you to monitor almost every detail of your vehicle, such as: location (GPS), speed, fuel usage, tire pressure, idling, accident detection and much—much—more. It also provides the capacity for remote diagnostics and even predictive capabilities, which is particularly important for uptime.

Take for instance: Your diver is on the road, and the check-engine light comes on. You have a decision to make: Do you let him ride on it, hoping nothing goes disastrously wrong before he gets back to your base of operation; or do you find the nearest vendor and send him there for costly (inflated) repairs? With remote diagnostics, making this decision would be much easier to make and gives you the kind of control—and peace of mind—that makes managing your fleet all the more manageable.

But it’s not just about diagnosing your truck’s issue. It’s also about preventing it. These devices are beginning to have the ability to pick up on things that are amiss long before it was ever possible before this technology, taking the surprise out of a breakdown.

At Aim, we’ve launched a campaign encouraging customers to sign up for our telematics program. With a quick and easy setup, our lease partners’ power units will talk to our Road Rescue department (available 24/7-365) when something is wrong or about to go wrong. This allows us to proactively service the vehicle before a catastrophic breakdown occurs, preventing those inconvenient interruptions to your business and exceedingly expensive repairs.

Aim has been working with Geotab, an industry leader in telematics, to ensure its customers are compliant with current regulations and have the ability to put their trucks’ data to productive use.

Much of this can be accomplished with little to no additional investment, particularly for carriers who lease their fleet through a company like Aim, which has the capability and manpower to receive, interpret and act on the data provided through telematics. You see, a lot of engines now, such as those built by Cummins, come off the factory floor with telematics built in. Additionally, with the ELD (Electronic Logging Device) Mandate—requiring an electronic logging device be used to track hours of service instead of using paper logbooks—millions of vehicles now have this capability right at their fingertips. ELDs not only record a driver’s hours of service digitally, they’re also synchronized with the engine’s control module, which allows the device to report on a truck’s overall fitness.

Utilizing this technology is a no-brainer, particularly in today’s on-demand world where being prompt and efficient all the time, every time is expected.


Aim to Host Driver Appreciation Picnic - Raffle off ATV

Posted on July 23rd, 2019

Every year during National Truck Driver Appreciation Week, America takes time to thank drivers for their hard work and dedication behind the wheel. This year Appreciation Week will run from Sept. 8 – 14, during which, Aim Transportation Solutions, a leading provider of commercial vehicles and dedicated fleet services for more than 50 years, will host a Driver Appreciation Family Picnic.

Aim is inviting its drivers—as well as any and all drivers—and their families to the event, being held Saturday, Sept. 14, noon – 4 p.m., at 4944 Belmont Avenue, Youngstown, OH 44505, the site of Aim’s headquarter office.

Drivers and their loved ones who come out will enjoy a cookout along with drawings for Visa gift cards every hour, in addition to activities for the kids. Plus, one lucky Aim driver will win a brand-new 2019 Polaris Sportsman 450 (ATV), which will be raffled off at 4 p.m. that day and live-streamed on Aim’s Facebook page (https://www.facebook.com/aimtransportationsolutions)

“I’d like to think that every week is driver appreciation week at Aim,” says Aim Integrated Logistics COO and Executive Vice President, David Gurska. “These picnics are one of the many efforts Aim has to express our deepest gratitude for the tireless work and dedication of truck drivers,” Gurska goes on to say.

It’s no secret that a changing economic landscape has hit the Youngstown region particularly hard over the last few decades. However, Aim is happy to continue bringing good-paying driving jobs with great benefits to the area, and Aim is looking to hire even more drivers. This event will be the perfect opportunity to meet one-on-one recruiters, and driver managers to hear about the exciting employment opportunities Aim has to offer.

Aim will also be hosting picnics on Sept. 14 for its drivers in these cities:

  • Gainesville, GA
  • Pittsburgh, PA

Aim drivers interested in attending picnics at any of these locations should contact Director of Recruiting, Eleanor Arnold, at (330) 759-0438 by phone or earnold@aimntls.com by email for more information about time and location.


Aim Brings on New Vice President of Business Development for Integrated Logistics Division

Posted on June 13th, 2019

Tom Reda

Aim Transportation Solutions, a provider of commercial vehicles and services for more than 50 years, welcomes Tom Reda as Vice President of Business Development for Aim Integrated Logistics. In this role, he will ensure the ongoing growth and operational excellence of Aim’s logistics division, which partners with companies to maximize the efficiency of their entire transportation operation through highly trained and dedicated service personnel, best-in-class drivers, and efficient, top-of-the-line vehicles.

Reda brings with him over two decades of transportation expertise, spending the latter 15 of those years with Cardinal Logistics. There he held various leadership roles in both operations and business development before his tenure with the company ended as a Senior Vice President. Reda’s experience includes multi-client management from final mile and home delivery to food service and chemical solutions to everything in between. This position required a vast knowledge and skillset to provide unique services tailored to each client’s needs.

Prior to Cardinal Logistics, Reda spent three years as a Logistics Center Supervisor with Penske Logistics. Here he oversaw several functions, such as scheduling, call center response, and transportation management. While serving in this role, he dealt directly with a large manufacturing company in northeast Ohio, and these logistical responsibilities are where his understanding and development of a strong carrier-customer relationship began.

“We feel that Tom will be a fantastic asset to the team,” said Dave Gurska, Aim Integrated Chief Operating Officer and Executive Vice President. “One of his biggest strengths is building solid, mutually beneficial customer partnerships, which is what we’re all about at Aim Integrated Logistics. He’ll be a great fit with the company and our overall mission.”

“Aim is a best-in-class provider that fits all or part of a business’s transportation needs, regardless of size, scope or industry,” said Reda. “I’m excited for the opportunity to offer their full array of services, which is exciting because it allows for more opportunities to partner with clients on a flexible solution that really underscores their individual needs, all while positioning us for continued growth.”

Reda holds a bachelor’s degree in business administration from Indiana Wesleyan University. He’s a member of The Traffic Club of Cleveland (connecting transportation professionals to address the latest happenings within the industry) and the Council of Supply Chain Management Professionals (committed to connecting, developing and educating the world’s logistics and supply chain management professionals).

Reda lives in Poland, OH, with his wife, Rachelle, and their three kids. In his free time, he enjoys spending time with his family, volunteering with his kids’ extracurricular activities, and leading an active lifestyle.

“Everyone at Aim has been very welcoming,” said Reda. “I’m thankful and excited to be part of a team filled with so many industry professionals.”

Aim Transportation Solutions is the largest privately-owned truck leasing company in North America. No matter what you do, what you’re transporting, or where you’re taking it, Aim keeps businesses moving. We’ve been delivering reliable, cost-effective transportation solutions for more than 50 years. Whether you need a full-service lease, a commercial rental, a maintenance program, or a complete takeover of your fleet operation, our customized solutions help reduce cost and increase transportation efficiency.


Five of Aim’s Finest Honored at NationaLease Event

Posted on April 12th, 2019

In March, five of Aim’s finest were honored during the NationaLease 2018 Masters Club event, in tropical Aruba, for their commitment to excellence and outstanding sales performances.

“Each year, the Masters Club event recognizes the accomplishments of those sales professionals who exceed the highest threshold of performance,” said Joe Gallick, Senior Vice President of Sales for NationaLease. “Each of our Masters Club honorees exemplifies the hallmarks of successful selling including determination, self-confidence and effective communication skills.”

When you zoom out for a moment, you get a true sense of just how impressive this feat is. First off, Aim alone represented five of the 25 2018 Masters Club honorees. That’s pretty impressive. However, it’s especially impressive when you consider the scope of the entire NationaLease network: It’s one of the largest truck leasing organizations in the U.S., composed of more than 150 independent businesses (including Aim), located in more than 900 locations across the country, all with their own sales force competing for one of those 25 spots.

Aim’s 2018 Masters Club Award winners are:

  • Kerry Langlois, Senior Account Executive
  • Candy Paulus, Business Development Specialist
  • Brian Peisker, Business Development Specialist
  • Matt Svancara, Executive Vice President of Sales and Marketing
  • Mike Wall, District Sales Manager

Pictured in the left photo, at the NationaLease 2018 Masters Club Awards event in Aruba, from left to right, are Wall, Peisker, Paulus and Svancara; In the right photo, Aim Senior Account Executive Kerry Langlois, who qualified for Masters Club but was unable to attend, is pictured between Svancara (left) and Aim Founder and CEO Tom Fleming (right) at Aim’s 2019 National Sales Meeting: Strategies for Success.


“This event gives perspective to the efforts of our talented and dedicated sales staff,” said Svancara. “As with selling any high-dollar transaction, leasing commercial vehicles and equipment isn’t easy. It takes a special kind of person to do this job, and I’m immensely proud of the Aim sales staff for what they’re able to accomplish each and every day, especially those who were honored at this year’s Masters Club event.”

Svancara, in 2017, was inducted in the Masters Club Hall of Fame after achieving Masters Club Awards for 10 consecutive years. He has been immortalized on the wall of NationaLease’s headquarters, in Downers Grove, IL, where a plaque etched with his name is permanently displayed.

“I think I speak on behalf of everyone at Aim when saying we’re all incredibly proud of the hard work put forth by Kerry, Mike, Candy, Brian and the entire sales team each and every day,” said Svancara.


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